TWC S03 E02: How Storytelling Creates Powerful Communication Artwork

The Write Connection

The Write Connection podcast is designed to help you choose the right words and stories in your business content to create authentic connections with prospects, clients, partners, and colleagues. Meet Your Host... Katherine Burrows... Founder and CEO of Katherine Burrows Creative, creator of the Business Character Analysis, and Creative Content Strategist. As a lifelong writer and a professional copywriter for the last 12 years, I’ve noticed that so many coaches, speakers, and entrepreneurs really struggle to get the engagement and response they need from their content. That’s why I developed a really unique and powerful tool, specifically for entrepreneurs, speakers, and coaches, who are fed up with not achieving quality connections with their audience. Unlike a lot of other content creators, who still use formulas and metrics, I help my clients reveal the authentic character of themselves and their business, so their audience feels they identify with them instantly. If you’re finally ready to start building an authentic connection with your market, let’s have a cup of coffee and chat.

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The Write Connection

TWC S03 E02: How Storytelling Creates Powerful Communication

June 21, 2022 • Katherine Burrows

0:00 | 10:10

What happens in our brains when we hear an awesome story?

How do stories stick in our memories more than facts alone?

Why do we tend to care so much more about information when it's presented in a story?

On episode 2 of season 3, Katherine jumps into these questions in an excerpt from a talk she gave to Carl Richards' Podcast Alliance Made Simple Group about the power of using storytelling to communicate with others.

She also provides a few updates to the show and talks about upcoming episodes in this new season.

Happy listening!

(feel free to leave us a review, a rating, or share this episode if you like what you hear)

Want to connect with Katherine about guesting on The Write Connection, her other services, or hosting her on your own podcast? Book a call: Select a Date & Time - Calendly

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To reach out to Katherine, email her:
katherinejburrows@gmail.com

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Premium Podcast Production Services by Carl Richards
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Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/